Nice to meet you. I’m Kristyn Potter, a multi-media storyteller, crafting content across fine art, graphic design, and copy. I have a Master’s degree in Media Communications, a Bachelor’s degree in Journalism, and taught myself French in 2014.
I’m the Founder and CEO of Left Bank Media, an international media company that includes Left Bank Magazine (music + art), Chez Nous Guide (directory and travel guide for women, LGBTQIA, and people of color businesses), and Studio at Left Bank Media (creative agency).
I’m very fond of listening to jazz records, minimalist design, reading French, listening to NPR’s Wait Wait Don’t Tell Me podcast, and Paris. New York is pretty great too.
In 2012, I left St. Louis with a graduate degree and a suitcase, and headed to New York City.
I’ve recently left Google as an Email Content Manager, and launched Chez Nous Guide, an online directory and travel guide for locating businesses owned by people of color, women, and LGBTQIA founders, that was featured in Fast Company and Refinery29, among others.
Open to partnerships, freelance, and part-time creative work. Let’s chat.
Digital Marketing Manager, Sony
My career started at Sony Music in New York in 2013. I had just finished my graduate studies and after studying abroad for a semester in London, I realized big cities were my thing. I was a receptionist and executive assistant at their eCommerce agency rGENERATOR, but quickly got promoted to PR & Communications Specialist. I worked through the ranks from 2013-2016 to become Digital Marketing Manager on international entertainment brands—including Adam Lambert, Bob Dylan, One Direction, and Candy Crush. The company spun off into a vinyl-specific international eCommerce business, Popmarket, where I led digital marketing and content.
Copywriter, New York Magazine
After leaving Popmarket, I decided to put my journalism degree and copy skills to the test. I had the pleasure of working on media kits, in-book advertising, podcasts spots, event marketing materials, internal marketing presentations, and more.
Senior Copywriter, Getty Images
Getty Images was in the process of creating an in-house Creative Services team and I couldn’t have been happier when they called me in to join the team. From collaborating on their global style guide to writing a print ad in French, I had the opportunity to make a mark at one of the world’s most influential companies.
In 2014 I launched a small music blog (Left Bank Magazine) to showcase local music talent. By 2018, it had grown to an international music and art magazine. 2019 saw SXSW showcases, international events, and growth in writers and revenue. 2020 saw Left Bank Live festival (featured in The Guardian and Popdust), and the launch of Chez Nous Guide (featured in Refinery29, FastCompany, and AdHoc).
Email Content Manager, Google (Contract)
When the opportunity to work at Google came up, I couldn’t say no. I’ve always been so impressed by the technical brilliance and scale of Google, and couldn’t wait to start (after finishing up a vacation in Bali). At Google, I’ve had the pleasure of writing and editing email content for the Local Guides program, part of Google Maps.