Strategized and managed digital marketing campaigns for global entertainment brands and produced marketing calendar for various digital channels //- Wrote direct-to-consumer marketing copy for websites and landing pages, emails, social media assets and advertisements, and blog //
- Product Descriptions: Outlander Store, Better Call Saul Store
- Initiated and developed content marketing program, from ideation and strategy to execution and conversion tracking // View blog here.
- Drafted, pitched, and placed B2B and B2C press releases in leading publications//Built influencer list and served as point of contact with writers // Examples: Billboard, POPmarket App
- Wrote articles for the rGenerator B2B Blog.
- Coordinated strategic partnerships and cultivated relationships with media groups, including Billboard, Hearst, DangerousMinds.net, SPIN, The A/V Club, Complex Media, and NoiseTrade
St. Louis Public Radio, NPR Member Station
Web page design in Dreamweaver for St. Louis Public Radio.View here:
