• generatorStrategized and managed digital marketing campaigns for global entertainment brands and produced marketing calendar for various digital channels //
  • Wrote direct-to-consumer marketing copy for websites and landing pages, emails, social media assets and advertisements, and blog //

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  • Initiated and developed content marketing program, from ideation and strategy to execution and conversion tracking // View blog here.


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  • Drafted, pitched, and placed B2B and B2C press releases in leading publications//Built influencer list and served as point of contact with writers // Examples: Billboard, POPmarket App
  • Wrote articles for the rGenerator B2B Blog.
  • Coordinated strategic partnerships and cultivated relationships with media groups, including Billboard, Hearst,, SPIN, The A/V Club, Complex Media, and NoiseTrade

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St. Louis Public Radio, NPR Member Station

Web page design in Dreamweaver for St. Louis Public Radio.View here:


Published by Kristyn Potter

Founder of Left Bank Media. Editor of Left Bank Magazine. Copywriter. I write about music, and New York mostly.